Summer is here. While lots of women worry about having or not having a bikini body, they should finally recognize that a female’s body is not committed to an ideal or made for one special season. It’s made to simply enjoy life. It’s (an) essential.

So are the Ivy and the Zoey Body from Les Lunes: they can be worn throughout the year. A summer campaign for Les Lunes focusing on a product launch wrapped into emotional storytelling, which should spread confidence and a great body feeling amongst their female customers.

Dir. DoP: Stini Röhrs Concept & Creative Direction: Helena Kuhnen Production: Sirensrock Exec. Producer: David Mitzkus Photographer: Theresa Kaindl